Performance
Considering their bloodline, it’s no surprise F-150® trucks are icons of muscle and performance. On the job site, hauling the family camper, or off-roading across a scorching desert, F-150 has you covered.
Design
Tasked to be the "do just about anything" truck, F-150® pickups have got your back. Innovative available features like at-the-ready electrical power and a multifunctional Pro Access Tailgate help keep you productive when needed most.
Technology
Our engineers create the things that help make your life behind the wheel go smoothly. Like smart features that help keep you focused, and even help steer for you with BlueCruise hands-free highway driving.
F-150® Features
8 Models Available
F-150® XL
- 2.7L V6 EcoBoost® engine with Auto Start-Stop technology
- Ford Security Package (1-year included with activation)
- Available Tow Haul Package
- Class IV trailer hitch
F-150® STX®
- Available F-150 Lobo® Package
- 18" gloss black-painted wheels
- Available STX FX4® (201A)
- Unique sport cloth seats
F-150® XLT
- Available 3.5L PowerBoost® Full Hybrid V6 engine
- Available 360-Degree Camera
- Zone Lighting
F-150® Lariat®
- Available 5.0L V8 engine with Auto Start-Stop technology
- Two-speed automatic 4WD with neutral towing capability
- B&O® Sound System with 8 Speakers
F-150® Tremor®
- Available 5.0L V8 engine with Auto Start-Stop technology
- Selectable Drive Modes
- Trail Control® with Trail 1-Pedal Drive and Trail Turn Assist
F-150® King Ranch®
- Available multicontour with Active Motion® leather bucket seats
- Two-tone paint with Marsh Gray lower accent color
- Exclusive King Ranch® exterior and interior theme
- Available twin panel moonroof
F-150® Platinum®
- Available 3.5L PowerBoost® Full Hybrid V6 engine
- Available Platinum Plus
- Available Platinum Satin Appearance Package
- Available head-up display
F-150® Raptor®
- Available 5.2L supercharged V8 engine
- Head-up display
- Available Dual-Valve Fox™ Racing Shocks
- Available 37" all-terrain tires
FAQ
Things You Should Know
How do I schedule a test-drive at Serra Ford Rochester Hills?
Scheduling a test-drive is quick and easy. You can book your appointment online through our interactive scheduling tool, or call our sales team directly at 248-468-6002. If you prefer, you can also visit us in person at 2890 S Rochester Rd, Rochester Hills, MI 48307, though scheduling in advance ensures your preferred vehicle is prepped, clean, and ready for you when you arrive.
What financing and leasing options are available?
At Serra Ford Rochester Hills, we offer a range of flexible financing and leasing solutions. We work closely with Ford Credit® as well as a network of trusted local and national lenders to secure competitive rates for all credit profiles. You can jump-start the process by filling out our secure online credit application, or contact our finance department at 248-468-6002 to discuss custom terms that fit your budget.
Can I trade in my current vehicle, and how is it valued?
Yes, we welcome trade-ins of all makes and models! To get started, use our online trade-in valuation tool to receive an instant, estimated market value for your vehicle. Afterward, bring your vehicle to 2890 S Rochester Rd, Rochester Hills, MI 48307 for a quick physical appraisal by our team. We will provide a firm, competitive offer that you can apply directly toward your new Ford purchase, lease, or even cash out.
Can I customize my Ford vehicle with official accessories?
Absolutely. You can personalize your vehicle with Genuine Ford Parts and Accessories ordered directly through our department. From all-weather floor mats and bed liners to roof racks and performance upgrades, our factory-trained technicians can professionally install them for you. Contact our parts team at 248-468-6004 or visit our service center to understand your options.
Does Serra Ford Rochester Hills offer home delivery or online buying options?
Yes. We make it easy to buy your next vehicle from the comfort of your home. You can complete your entire purchase online—including browsing inventory, calculating payments, valuing your trade, and submitting credit. Once finalized, we can arrange for home delivery within {X} miles of our showroom or set up a convenient, contactless pickup at 2890 S Rochester Rd, Rochester Hills, MI 48307.
What warranty coverage comes with a new Ford vehicle?
Every new Ford vehicle at Serra Ford Rochester Hills is backed by the standard Ford new-vehicle limited warranty, which typically includes a 3-year/36,000-mile bumper-to-bumper warranty, a 5-year/60,000-mile powertrain warranty, and 24/7 Roadside Assistance. For specific details on coverage, or to learn about our extended service plans, please reach out to our service team at 248-468-6003.
We make every effort to ensure that all pricing information on our website is accurate. However, errors may occasionally occur. In the event of a pricing error, whether due to typographical errors, incorrect data received, or technical issues, we reserve the right to correct it at any time. Vehicle prices do not include government fees and taxes, finance charges, dealer documentary fees, emissions testing fees, or any other additional fees. All prices, specifications, and availability are subject to change without notice. The documentation fee is $280. Please contact the dealership for the latest pricing, incentives, and availability. Pricing may include current promotions and incentives, for which customers must meet specific qualifications. Unless stated otherwise, to qualify for the Ford Employee Price, you must provide a valid Ford Employee Pin number. Posted mileage may vary, and some features listed may be inaccurate due to VIN decoders. Photos may not be of the actual vehicle (Options, colors, miles, trim, and body style may vary). For more details, contact the Dealer. Ford Courtesy Transportation Vehicles (FCTP loaner vehicles) are provided to customers while their vehicles are being serviced. A FCTP vehicle may qualify for New Vehicle incentives when sold as a retail sale or lease. However, Michigan regulations require that it must be sold as a USED vehicle. All documentation must reflect this classification. Once titled to the dealership, it cannot be sold as a New or Demo vehicle. The warranty start date is when a vehicle is placed into FCTP service. The Manufacturers Suggested Retail Price excludes tax, title, license, dealer fees, and optional equipment. The Dealer sets the final price. Expires 04/30/2026.