It's TRUCK MONTH, We Have Trucks!

2023 Ford Bronco

If you’re searching for an SUV that can handle anything even on the road less traveled, your search would not be complete without checking out the all-new 2023 Ford Bronco.

With standard features across all models like 4x4 capability and G.O.A.T. Modes™ (Goes Over Any Type of Terrain) the 2023 Ford Bronco can handle any adventure with ease. Convenient technology features like the available 180-Degree rear view camera and Ford Co-Pilot360™ Technology keep you connected no matter how far off the grid you decide to go.

If you’re interested in purchasing a 2023 Ford Bronco allow us at Serra Ford Rochester Hills to help you decide which of the available trim levels is right for you.

Base

Standard 4x4 capability
Flip-Up Rear Glass
Ford Co-Pilot360™ Technology

Big Bend®

Carbonized Gray Grille with White Bronco® Lettering
MOLLE Straps System
Two Adjustable FloodLights in the liftgate

Heritage

LED Fog Lamps
Oxford White Grille with Red Bronco® Lettering
Second-Row Rubberized Back Seats

Outer Banks®

Leather-trimmed Front Bucket Seats
18-inch Ebony Black-Painted Machined-Face Aluminum Wheels
Remote Start Using FordPass™ App

Badlands®

2.0L EcoBoost® Engine with Auto Start-Stop Technology
Advanced 4x4 with Twin-Clutch Rear Drive Unit
Terrain Management System™ with Seven G.O.A.T. Modes™

Heritage Limited

17-inch Oxford White-Painted Aluminum Wheels
Front Tow Hooks
Class II Trailer Tow Package with Trailer Sway Control

Shop the New Ford Bronco in Rochester Hills

Visit us at Serra Ford Rochester Hills to take a test drive in the 2023 Ford Bronco. When you choose to shop with us you’ll not only be receiving excellent customer service from our staff and finance team, but you will also find a variety of vehicles to choose from in our inventory.

We also offer the option to trade-in or sell us your old vehicle so you can save a little extra on your new one. If you have any questions or would like more information about the 2023 Ford Bronco feel free to contact us online today!

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license charges. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, plate fee, and $260.00 documentation fee. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.